Use a variety of media rich contents
A variety of media rich content including pictures, quizzes, videos and other interactive medium provides learners with more opportunities to engage with the content. You can consider simple ones such as Prezi to present a concept for self-directed learning. This offers learners an opportunity to engage learning contents on their own time, and take time for them to absorb the relevant content.
Use thought provoking questions
Add thought to provoke questions to trigger learners thoughts, trigger their mind with a familiar sound that triggers their brain. It refocuses their attention towards the content and examines the understanding level of the contents taught. At the same time, you could consider how you may present a video of a marketing or promotional material you wish to show, followed by a question that follows.
Use a decision tree
Decision trees are great gamification elements that can be added to your e-learning content to make it engaging. An example of such an element can be seen by the Chase Interactive video above. It gives the learners ownership of the content and relevance when the concepts taught are complex. Decision trees question the learners understanding of the content and reinforce concepts that are taught. At the same time, it helps learners to get engaged to the contents that they are learning.
Link media to meaning
Provide the meaning to your media content so learners can interpret definitions better and use metaphors if it’s possible. Studies have shown that metaphors help in learning retention and constructing meaning to a concept. In learning theories such as cognitivism, learners usually tap on their prior knowledge that they understand and link it to a new thing that they are trying to learn. So metaphors such as apples, books and graduate hats linking to education are examples of how you can link them all up together.
Use a surprise element
Using a surprise element in your content, provide similar answers that surprise your learner to make them learn more effectively. From a recent article by Elearning industry, it has shown that the surprise element has actually allowed learners to retain knowledge much more effectively. But try not to do it too often though, because surprising them too many times may bore them. Consider only surprising them 2 or 3 times will be the magic number.